The NU_IQ Platform is Mahindra’s answer to the evolving global demand for vehicles that blend adaptability, performance, and sustainability. This groundbreaking architecture will serve as the foundation for a new generation of SUVs set to launch from 2027 onwards. Mahindra presented Global Vision 2027 of four distinctive SUV design concepts – Vision.S, Vision.T, Vision.SXT, and Vision.X – each representing a unique interpretation of the company’s next-era HEARTCORE design philosophy.
NU_IQ Platform– Engineering Freedom Without Compromise
Mahindra & Mahindra Ltd., India’s leading SUV manufacturer, has taken a bold step into the future with the global unveiling of its NU_IQ modular, multi-energy platform. With the ability to support multiple powertrains – including internal combustion, hybrid, and full-electric – and compatibility with front-wheel drive, all-wheel drive, left-hand drive, and right-hand drive configurations, NU_IQ redefines versatility in the SUV segment.
The platform is designed to unlock white spaces in both Indian and international markets, allowing Mahindra to address customer needs that traditional SUV platforms have left untouched. Key highlights include:
- Command seating with superior visibility and driving dynamics
- Spacious interiors with class-leading boot capacity
- Flat-form architecture, delivering the first flat-floor ICE SUV from concept to reality
- Lightweight engineering without compromising on structural strength or safety
- Next-generation technology through the NU_UX digital ecosystem, built on an integrated domain architecture
Mahindra NU_IQ Platform & Global Vision 2027 – Four Bold SUV Concepts
Mahindra’s HEARTCORE design philosophy has been reinterpreted for the NU_IQ era. Created at Mahindra India Design Studio (MIDS) in Mumbai and Mahindra Advanced Design Europe (MADE) in Banbury, UK, the new concepts embrace the design theme of “Opposites Attract” – where contrasting elements are brought together to create bold, emotionally engaging forms.
- Vision.S – Embodies Sporty Solidity, combining muscular proportions with refined surfaces
- Vision.T – An Iconic design, paying homage to Mahindra’s rich SUV heritage with futuristic boundaries
- Vision.SXT – A luxurious, versatile SUV aimed at both family adventure and executive elegance
- Vision.X – Sculptural Athleticism personified, designed for global appeal with a commanding road presence
From sweeping silhouettes and high-tech lighting signatures to intricate detailing and premium material finishes, these concepts signal a new premium design era for Mahindra.
Voices from the Leadership
R Velusamy, President – Automotive Business (Designate), Mahindra & Mahindra Ltd., and Managing Director, Mahindra Electric Automobile Ltd., described NU_IQ as “a strategic blueprint for the global future of Mahindra SUVs.” He emphasized its flexibility, innovation, and commitment to SUV DNA, stating that it will free customers from the compromises typically associated with multi-platform design.
Pratap Bose, Chief Design & Creative Officer – Auto & Farm Sectors, highlighted the emotional connection the new concepts aim to create:
“Great design should inspire adventure, confidence, and connection. With NU_IQ, we’ve imagined a future where a single platform can express multiple personalities while staying true to Mahindra’s core values.”
A Technological Leap – NU_UX Digital Ecosystem
Beyond design, NU_IQ integrates NU_UX, a futuristic in-cabin experience powered by an Integrated Domain Architecture. This system harmonizes infotainment, safety, connectivity, and driver assistance into a seamless, intuitive interface. Features such as advanced driver-assistance systems (ADAS), real-time navigation, and over-the-air updates ensure that the SUVs will remain technologically relevant for years to come.
Built for the Roads of Tomorrow: The NU_IQ Platform
The lightweight rigid platform is engineered to meet top-notch safety standards in every targeted market globally. Paired with advanced suspension setups, the NU_IQ ensures both comfort and agility. The flat-floor design allows for maximum passenger and cargo space, giving families and adventure enthusiasts alike the freedom to travel without compromise.
Moreover, the platform’s adaptability means Mahindra can introduce multiple SUV body styles – without redesigning the core structure. This approach dramatically reduces development time and cost while offering customers a diverse product range.
Global Rollout and Market Strategy
The NU_IQ Platform-based SUVs will begin production in 2027, with India as the first launch market, followed expansion into Europe, Africa, Australia, and select left-hand-drive regions. By leveraging both its domestic manufacturing strength and global design footprint, Mahindra aims to position these vehicles as world-class premium SUVs.
The company is also preparing to localize key components for the Indian market to maintain competitive pricing, while exporting higher-spec variants for global customers seeking luxury features and performance.
Why NU_IQ Could Change the SUV Game
With the NU_IQ Platform, Mahindra is not just unveiling new products – it is presenting a mobility ecosystem that prioritizes:
- Versatility – Multiple energy solutions for evolving fuel and emission norms
- Premium Design – Global styling appeal with Indian sensibilities
- Future-Ready Technology – From connected features to safety-first engineering
- Market Scalability – Capability to cater to both domestic and export markets efficiently
This strategic blend could position Mahindra as a pioneer in the global SUV space, especially in the mid-to-premium segment.
Conclusion – A Bold New Era for Mahindra NU_IQ Platform
Mahindra’s Global Vision 2027 and the NU_IQ platform mark a significant moment in the brand’s history. By uniting cutting-edge design, multi-energy capability, and global market readiness, the company is setting the stage for SUVs that don’t just compete but lead in desirability and performance.
The Vision.S, Vision.T, Vision.SXT, and Vision.X are more than just concepts – they are a promise of adventure, innovation, and uncompromising capability for the next decade. If Mahindra’s execution matches its ambition, the NU_IQ platform could redefine how the world looks at Indian SUVs.